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How to Justify Corporate Social Responsibility Programs (CSR) Part 3


October 29, 2009

Corporate Social Responsibility: It’s a Real Trend

Milton Friedman suggested in 1970 that “the social responsibility of business is to increase its profits.” Mr. Friedman believed that this idea had a “lack of rigor”.  And businesses “cannot be said to have responsibilities, even in this vague sense.”

It’s 40 years later and it’s taken hold. This is no longer a fad.

It’s true that many look at CSR as outside the ethical dimension of business. Business are falling behind in CSR programs.

Globe Scan found that CSR will become increasing adopted in the next 5 years, according to 62% of survey respondents. The Economist Intelligence Unit also found increasing priorities for CSR programs in business. Your business should not fall behind!

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Doug Hadden

Doug Hadden

Executive Vice President, Innovation at FreeBalance
Doug is responsible for identifying new global markets, new technologies and trends, and new and enhanced internal processes. Doug leads a cross-functional international team that is responsible for developing product prototypes and innovative go-to-market strategies.

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