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The Last Days of Enterprise Software Lock-In?


March 26, 2015

Doug Hadden

Executive Vice President, Strategy and Innovation

The latest “innovations” from many large enterprise software companies looks to me like increasing commitment to a failing strategy – proprietary platforms. The irony is that these firms came to prominence through operating system and database agnostic open strategies. This made for a compelling “rip and replace” tactic in combination with the Y2K bogey man.

Today, it’s all about proprietary user interfaces whose power can only be leveraged through the purchase of engineered systems. These behemoths are not content with owning your software stack, they want to own the hardware part as well. There is significant incentive for these software manufacturers who derive the majority of revenue from maintenance and drive gross margins of $9 for every $10 spent by customers. Lock-in and barriers to replacement is a good business model for vendors and bad for customers.

We’re bucking the trend at FreeBalance. Our recent announcement of Version 8 of the FreeBalance Accountability Platform adds more openness from Version 7 – which was database, browser, operating system agnostic. Version 8 is user interface and middleware open in addition. That gives our customers more choice.

Open – it’s the right thing to do.

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Doug Hadden

Doug Hadden

Executive Vice President, Innovation at FreeBalance
Doug is responsible for identifying new global markets, new technologies and trends, and new and enhanced internal processes. Doug leads a cross-functional international team that is responsible for developing product prototypes and innovative go-to-market strategies.

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