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Upheavel in IT Security and Privacy in 2015


January 14, 2015

Doug Hadden, VP Products

There is not greater information technology challenge than at the intersection of information security and privacy. Hacking, “Wikileaks” and Sony scripts on one hand – identity theft, government surveillance, and creepy “Minority Report” advertisements on the other. And, the “right to forget” versus “authenticity.” Where governments clamp down on social media because of unrest. Where, IT security vigilance can be interpreted as “something to hide.”  It’s fundamentally political and fundamentally personal.

It’s not going to get any better in 2015.

  1. Spending on IT security technologies will rise significantly. Security awareness will drive adoption as will the other trends below. However, information security will NOT be solved in 2015
  2. But, privacy and security will remain behind the hackers. Hacking will drive adoption of improved privacy and security products. This will create a distraction on most important vulnerability, internal staff, to organizations.
  3. Privacy will be a major driver for trust: organizations that are subject to hackers and organizations that leverage big data analysis will come under scrutiny. This will have serious economic repercussion that will require legislative action. Cloud providers will favour jurisdictions with strong privacy legislation
  4. The Internet of Things (IoT) and quantified self will be the next privacy battleground. Expected hacking into web-controlled thermostats and fitness trackers.
  5. Government snooping will be a major impetus for privacy concerns among consumers and businesses. This will drive cloud, ISP and social media providers to reduce cooperation with governments. Data sovereignty becomes critical – more governments will impose privacy legislation.
  6. Big data will become a security killer app. Yes, big data can be used to invade privacy. But, the complex nature of hacking and vulnerabilities will require more detailed and real-time data analysis that leverages machine learning – a perfect application for big data.
  7. Get ready for opting out. People will opt out of marketing offers, will use “private browsing”, avoid insecure wi-fi and start using dumb phones. Consumers will become more concerned about privacy, but there will remain that trade off between privacy and utility

It’s going to be worse in 2015 because of the “social contract”: people expect that organizations and institutions will use private data with discretion AND will have adequate information security provisions. There will be many “wake up calls” in 2015.

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Doug Hadden

Doug Hadden

Executive Vice President, Innovation at FreeBalance
Doug is responsible for identifying new global markets, new technologies and trends, and new and enhanced internal processes. Doug leads a cross-functional international team that is responsible for developing product prototypes and innovative go-to-market strategies.

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